Not Another Number: Expanding Access to Care Through a Focus on the Patient Experience

shsmd-2015-connections-logo.png

Swedish Medical Center (Swedish) operated with an outsourced patient access center that delivered a low call-to-appointment conversion of 28%. Through investments in a Seattle-based, in-house access center and a technology platform that provided the new liaisons with accurate provider data across their seven campuses, they were able to realize significant productivity gains (18%), efficiency and conversion gains (136%), and an increase in first call resolution (19%) one year post-implementation.

Download the one-page storyboard below.

Members, to view this protected content, log in above.

Related Resources

Webinars
Vice President of Marketing at a Heart and Lung Center explains how the hospital marketing team used Health Observance content to more than double…
Guides/Reports
An optimal digital strategy is no longer a “nice to have” — it is central to future positioning, especially since 50% of consumers say that a bad…
Guides/Reports
The Thought Leader Forum report, sponsored by Kaufman Hall, shares what senior leaders feel about the profound impacts of the COVID-19 pandemic, the…
Guides/Reports
Futurescan 2022–2027 explores key forces that are transforming the future of health care. The annual publication features the expertise and…
Health care marketers face unique challenges when creating positive patient experiences, and competitive retail and big tech companies are rushing to…