Health Care Strategy & Market Development Week

Here are some great ways to celebrate the health care strategy and market development professionals on your team: 

Share Your Success Stories
Health care strategists and marketers are professional storytellers who communicate your organization’s offerings and successes. Health Care Strategy & Market Development Week is an opportunity to share your teams’ successes internally, and on social platforms, like LinkedIn – And, with the SHSMD community. 
1. Leverage our key messaging to communicate your team’s value and accomplishments 
2. Use the Health Care Strategy & Market Development Week Social Media Toolkit

Thank Your Colleagues
Acknowledging your colleague's value among their peers is important, but more importantly, let them know directly how much you appreciate the work that they do by: 
1. Purchasing a token of your appreciation from the Health Care Strategy & Market Development Week Merchandise Store 
2. Send a personal note of thanks and encouragement
3. Refer a colleague to SHSMD membership 

Participate in Health Care Strategy & Market Development Week Activities
1. Webinars
2. Podcasts
3. Top Resources Toolkit

Health Care Strategy & Market Development Week FAQs 
1. What is Health Care Strategy & Market Development Week? 
The Health Care Strategy & Market Development Week is SHSMD's observance honoring the strategy and market development professionals who play a vital role in achieving their organization's mission. The theme this year “Reaching New Heights” acknowledges the central role of health care strategy and marketing professionals as officials of organizational advancement. 
2. How Do Health Care Strategists and Marketers Contribute to Organizational Success? 
Health care strategy and market development professionals play a vital role in hospital operations, performing duties ranging from research and analytics to business development, marketing, and communications. They work with organization leaders to develop a blueprint for services and ensure that their organization's mission, vision, and values are communicated and supported internally to clinical and operational staff, as well as externally to the communities their organizations serve. 

Explore SHSMD job descriptions to gain a full scope of understanding of how health care strategy and market development professionals contribute to their organization's success.