Digital Engagement
View HSG’s observations on best practices to addressing these challenges as well as other considerations related to primary care.
Learn how digital marketing executives have effectively engaged clinicians to optimize reputation, preference and brand.
WATCH THE REPLAY HERE
Save the Date! SHSMD Connections 2025 is coming to Dallas, TX! Join us October 12-15, 2025, for the premier event in health care strategy, where leaders in marketing, communications, planning and business development come together to network, share insights and shape the future of health care…
As patients become more consumer minded, marketing leaders are embracing technological and data-driven solutions that prioritize patient experience. Health care executives who have led successful transformation.
This summary report discusses the need for continual change in health care advertising, how to consistently capture useful data, and how to commit to patient-centric approaches.
Check out this Power Point presentation from SHSMD Connections 2022 Conference providing real world examples and actionable insights for service line marketers.
Check out this Power Point presentation from SHSMD Connections 2022 Conference about how health care marketers can minimize stigma and promote positive health care mindsets.
Check out this Power Point presentation from SHSMD Connections 2022 Conference covering digital communications strategies from two leading Midwest health care systems.
Session Topics:
1. Physician Marketing and Partnerships
2. Content Strategy
3. Data and ROI Measurement…