Leadership

SHSMD's press release announcing the appointment of Evan Williams as its new Executive Director.
Save the Date! SHSMD Connections 2025 is coming to Dallas, TX! Join us October 12-15, 2025, for the premier event in health care strategy, where leaders in marketing, communications, planning and business development come together to network, share insights and shape the future of health care…
Strategic referral development and patient “leakage” measurement are critical for continued growth. Using a combination of claims-based and internal data to analyze provider relationships is the most impactful way to identify and remove access barriers, prioritize provider outreach, build closer…
In this webinar, we'll review how to utilize these data elements to build provider-level “scorecards” to help identify the most immediate opportunities for incremental patient retention and revenue growth within the health system.
As patients become more consumer minded, marketing leaders are embracing technological and data-driven solutions that prioritize patient experience. Health care executives who have led successful transformation.
The most timely and reliable health care strategy and market development programming happens at SHSMD's Connections Conference. The field comes together to share their findings, challenges and best practices with the shared goal of advancing health care.Strategists from every stage of their careers…
A report from the 2022 Thought Leader Forum The new skill required of health care leaders today is the ability to drive transformational change optimizing our core businesses while positioning our organizations for big, future-oriented moves. But where do we begin?
In this three-part workshop series led by a former health system CEO and authority on staff engagement, we’ll explore recent research around the changing workplace climate and specific leadership practices that can combat disengagement and burnout at all levels of the organization.