Webinars
Webinars hosted by the American Hospital Association and its business units.
Keeping at the forefront of health care transformation and rebuilding means looking around the curve to what’s ahead. Futurescan 2025 draws on the subject matter expertise of several of the nation’s top health leaders to synthesize key trends that will shape health care. Tune into the upcoming…
Join Alan Shoebridge, Associate Vice President, National Communications at Providence and SHSMD’s past president, for this webinar where he'll be leading a discussion on how to build your personal brand with a special deep dive focus on using LinkedIn to establish a solid foundation.
Learn how to speed up your SEO content production, increase its impact with your intended audience, and further nurture that traffic through your socials—all by executing a “video-to-blog” content strategy.
Check out this free webinar for members that will emphasize the importance of collaboration between Risk Management and Marketing/Communications teams in health care organizations to effectively mitigate social media risks.
In this webinar, we'll review how to utilize these data elements to build provider-level “scorecards” to help identify the most immediate opportunities for incremental patient retention and revenue growth within the health system.
New member? Seasoned pro? This webinar is your key to unlocking the full potential of your SHSMD experience!
New member? Seasoned pro? This webinar is your key to unlocking the full potential of your SHSMD experience!Webinar Date: Wednesday, April 24, 2024 | 12-1 p.m. CTJoin us for an information-packed session that will show you exactly how to leverage all the resources at your disposal.We'll dive…
Join us for a session aimed at understanding the impact of AI in health care marketing and beyond.
Vice President of Marketing at a Heart and Lung Center explains how the hospital marketing team used Health Observance content to more than double the number of cardiac patient appointments in just one year.
Keeping you at the forefront of health care transformation and rebuilding means looking around the curve to what’s ahead. In Futurescan 2024, experts in the field explore key trends that will transform health care over the next five years. Join renowned futurist Ian Morrison, Ph.D., for a webinar…