On-Demand Educational Webinars
Watch this on-demand webinar with a renowned futurist Ian Morrison, Ph.D., on the latest edition of SHSMD's annual guide on key health leadership topics.
Learn how a hospital marketing team used Health Observance content to more than double the number of cardiac patient appointments in just one year.
This presentation will cover the steps Baptist Health Jacksonville took to develop a comprehensive patient growth strategy, review the data required to measure and manage performance, review the lessons learned for optimizing internal communications, and dive into specific operational changes…
This session will cover best practices in data availability, measurement, key performing indicator development, and ongoing management required to develop a comprehensive patient growth strategy.
Learn how local partnerships and events can increase your organization’s mindshare in the community, and how to measure the results of your community marketing initiatives.
Learn how Mount Sinai achieve the following goals by creating, managing and integrating an online condition-based community.
Leaders from Piedmont Healthcare will explore strategies they used for creating a seamless digital experience for patients and the keys to developing a tightly integrated, hassle-free digital health platform, including ways to assess the ROI of digital front door initiatives.
Join us for an insightful conversation with Guthrie to learn the most common mistakes health systems make when leveraging data.
This webinar will highlight 5 essential best practices that can turn email marketing into a productive and profitable marketing channel for any health care marketing team.
Learn how digital marketing executives have effectively engaged clinicians to optimize reputation, preference and brand.