On-Demand Educational Webinars

Learn how digital marketing executives have effectively engaged clinicians to optimize reputation, preference and brand.
Learn from 2 hospitals how one trending health awareness day can be repurposed for all of their communication platforms to reach and educate thousands of people.
This webinar emphasizes the importance of collaboration between Risk Management and Marketing/Communications teams in health care organizations to effectively mitigate social media risks.
Discover how to create impactful content that not only drives results but genuinely connects with your audience by aligning with their motivations and harnessing E-E-A-T principles for optimized content and authentic brand engagement.
Definitive Healthcare shares insights from an exclusive survey, exploring key areas of clinical and service line focus for health care providers.
Hear Joshua Stout, Market Research Manager, Guthrie Clinic, discuss how Guthrie used data insights to plan strategic initiatives for their Sports Medicine program, focusing on Physical Therapy (PT).
This session is perfect for health care pros who want to build stronger connections, provide useful health information, showcase your rockstar medical staff, and make your hospital the heart of the community!
This webinar will focus on those situations where you might benefit from different brand and service-line messaging and creative, and why.
Join health care digital marketing expert Glenn Elliott from Hackensack Meridian and Freshpaint’s VP of Marketing Ray Mina for an insightful dive into health care marketing analytics.
Hear strategies and insights for determining the right media mix when facing these factors and others.