Courses

Enhance your team's expertise with the SHSMD 2025 eLearning Season Pass, designed for health care strategists, marketers, communicators and planners. With just a few clicks, your entire team gains access to a wealth of tailored, live and on-demand content that fits their unique skill levels and…
This course offers comprehensive insights into the strategic management of physician engagement to address the evolving challenges of recruitment, retention, growth and communication in contemporary health care environments.
SHSMD Online Course Live February 6 - March 7In this health care 101 course, you will learn how to better navigate your own system/organization, gain a general comprehension of the language of health care (and its many acronyms), and get an overview on the health care landscape. This course is…
SHSMD online course on Marketing & Digital Engagement with 15 sessions from SHSMD Connections 2023.
SHSMD Strategic Planning in Health Care online program includes three courses focused on the Strategic Planning Process and Content, Successful Plan Execution, and a variety of elective topics. The credential holder has met a set of established criteria identified in the course learning objectives…
Join this course to learn best practices and new trends in social media influencing, governance, and paid social media opportunities.
This credential series is divided into 4 parts, which together, cover the essentials of health care marketing.
Strategic Planning in Health Care Credential Series
This self-paced course is designed to provide helpful resources and a convenient professional development opportunity. The content was developed by expert faculty and adapted for you from the live online course. This course is comprised of 6 modules