Tips for Marketers Leading Change Using a Mobile Wayfinding Platform

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Live Webinar: June 23, 2021

Tips for Marketers Leading Change Using a Mobile Wayfinding PLatform

SHSMD Education Sponsored Webinar
 

Even with University Health’s marketing team’s vast technology and knowledge resources, they found themselves needing to overcome operational issues to reach their goals. A mobile wayfinding app solution provided the perfect opportunity to gain the attention of Operations, bring a new level of understanding and respect for the marketing team and pave the way for more collaboration across departments for future and even past projects.

This presentation will cover how to successfully engage internal audiences, gain buy-in from leadership, collaboratively launch a wayfinding application covering two-million square feet and provide a road map for how to retain subscribers.

Sponsored by Gozio.*

* SHSMD Sponsored Webcasts are educational offerings brought to you directly by and with support from paid sponsors. The content is educational in nature relevant to the SHSMD membership, and has been selected by the sponsor. The opinions expressed are those of the presenter and do not necessarily state or reflect the views of SHSMD or the AHA.