Mobile: The Just-in-Time Patient Educator

shsmd-2016-connections-logo-FINAL.png

The Children's Specialty Care Center of St. Louis Children's Hospital had three communication challenges: (1) reaching parents prior to surgeries and procedures, (2) preparing the family and patient for the before- and after-care, and (3) keeping parents updated during surgery and recovery. Creating a mobile SurgeryConnect app was the answer. Learn how SurgeryConnect was designed — from conception to release — to solve the center's challenges while nurturing a "connection"with patients and families, and also producing a positive ROI.

Members, to view this protected content, log in above.

Related Resources

Magazine & Journal Articles
In recent years, marketing has transitioned from one of the least to one of the most technology-driven fields in healthcare. Why? In part, because…
Presentation Resource
This session will look at how OhioHealth took a non-traditional marketing approach to engage and educate consumers around this topic.
Presentation Resource
After a diagnosis of breast cancer, individuals are faced with several life-changing decisions about how to navigate treatment decisions, which are…
Presentation Resource
In this session, Robin Schell, APR, Senior Counsel & Partner, Fellow PRSA of Jackson Jackson & Wagner and Gail Winslow, APR, Associate…
Presentation Resource
This session will include a discussion on physician and hospital ratings, transparency, managing location data, and capitalizing on "near me"moments…