Using Advanced Analytics to Drive Your Patient Experience (Advanced)

Learn how Community Health Network (CHNw), a leading Midwest health system, used an analytical technique called MaxDiff (maximum-difference or best-worst scaling) to leverage insight from consumer research, enabling healthcare strategists to prioritize which functional, communications, and human resource development actions would have the greatest impact. After presenting an overview of MaxDiff scaling, hear how CHNw is using the analytical technique to shape the patient experience strategy, including its implementation, impact, and results.