Budgeting

Webinars
Event

Planning Marcom Budgets “By the Numbers”: Preliminary Findings from SHSMD Benchmarking
This webinar is designed to share preliminary aggregate data on those hospitals who have submitted complete data for SHSMD’s 2021 By the Numbers MarCom Benchmarking and how that compares to prior years.
Webinars
Webinars

Marcom Budgets “By the Numbers”: Key Findings from 2022 SHSMD Benchmarking
Live webinar:  April 12, 2023 12:00 p.m. – 1:00 p.m. CT Learn More On By the Numbers  
Sponsored Webinars
Sponsored Webinars

Pivoting from COVID-19 – Navigating the Road to "Normal"
View the recording Live Webinar: November 10, 2021
Virtual Conferences
Virtual Conferences

SHSMD Connections Bytes On Demand
In this session from SHSMD Connections Bytes, hear how a panel of marketing and communications leaders pivoted financially during the COVID-19 crisis, how they are reshaping (and justifying) their budgets, and how data has been used to help in budget planning.
Webinar Recordings
Webinar Recordings

SHSMD By the Numbers: An Interactive Session | Recording
 
Webinars
Webinars

SHSMD By the Numbers: An Interactive Session
Learn from a panel of your SHSMD peers about how their hospital and health system marketing and communications teams are adjusting budgets, staffing and operations to respond to COVID-19 and related budget changes.
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