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3 Results Found

Presentation Resource
Reengineering Marketing for the New Healthcare World (Advanced)
Learn about Vanderbilt University Medical Center's new approach to marketing.
Marketing, Marketing Operations, Change Management
Presentation Resource
Marketing Prioritization Alignment and Dashboard Reporting (Advanced)
In this session, Gundersen Health System will share easy-to-execute ideas and applications for establishing marketing priorities.
Marketing Technology, Marketing Operations
Presentation Resource
How to Wow the C-Suite with Effective Media Strategies That Boost ROI (Advanced)
Strategic media planning and measurement enable you to optimize your value to your organization, boost ROI, and wow the C-suite Not all stories are created equal. It is important to align your media initiatives with organizational priorities, and then monitor, analyze, and measure the results.
Marketing Operations, ROI, Media Relations, Business Analytics, Communications