Leveraging CRM Data and Health Risk Assessments to Drive Mammography Screenings, Compliance and Downstream ROI
Fierce competition within the Los Angeles market is driving a need to grow outpatient volume, including volume of mammography screenings. It is critical to get women in for screenings, to capture both downstream patient volume and revenue for oncology services. The goal was to increase oncology service line volume and revenue by driving strategically targeted women to Providence Health & Services Southern California for mammography screenings.
Download the one-page storyboard below.
Members, to view this protected content, log in above.
Related Resources
Presentation Resource
In this session, two key players in the redesign and re-platforming of the Penn Cancer website will talk about what made their project successful,…
Presentation Resource
12 campaigns over 90 days. 3,000+ conversions. 500+ appointment requests. $17 million in gross charges. $4 million in net revenue. This is just a…
Presentation Resource
In this presentation, you'll hear Avera Health and its digital agency, Click Rain, talk about the recent restructure to fit the new digital marketing…
Presentation Resource
In this session, learn how virtually overnight a health system's focus shifted from marketing to increase patient volumes to containing utilization…
Presentation Resource
Learn how CHRISTUS Health is evolving its program to the next level through driving action, producing results, and being nimble, as well as how…