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Hospitals and health systems are simultaneously facing the

The transition in payment and care delivery models from vo

Brookwood Baptist Health’s patients bear the burden of rising

Facing increasing high-deductible health plan enrollment and a consolidating market, Emory Healthcare's leadership team needed to understand how their patients make healthcare decisions and the role that price played in where they went for care. To do this, Emory carried out in-depth customer focused work and price benchmarking to understand its relative position and the role of price in consumer choice.

Learn how the Vanderbilt Health Affiliated Network, the la

A successful approach to board engagement included a series of learning and listening sessions over several months, allowing board members to gain a basic understanding or choose to deep dive into key topics. These sessions, in lieu of a more traditional board retreat, provided a review of the competitive landscape through the lenses of business metrics and patient outcomes, as well as philanthropy, research funding, and reputation.

Thanks to a growing number of Americans with consumer-dire

There are the literal politics–the regulators and elected

After a diagnosis of breast cancer, individuals are faced with several life-changing decisions about how to navigate treatment decisions, which are best made by an engaged and well-informed patient. Using proprietary software designed to collect patient inputs via a mobile device and marry those inputs with tiered decision-making algorithms, the Mayo Clinic breast cancer decision-support tool is changing the way breast cancer patients — and their providers — approach treatment.

Cardiology Associates is a private Cardiology group in the

Leverage engaged employees and their community relationshi

This presentation, led by hospital association communicati

Amazon CEO Jeff Bezos attributes his company’s success to

Gaining a deep understanding of physician behavior by evaluati

In a high-risk, high-reward move, Children’s Mercy Kansas

When is digital media most effective?

Crisis always strikes when you least expect it.

Are you launching or re-launching a physician relations pr

In this session, attendees will see how we did just that for South Nassau Communities Hospital, a not-for-profit hospital on Long Island. They will gain first-hand insights on merging big data with hospital data and client-specific research to predict market trends, increase market share and provide patient value.

Design thinking is an approach to innovation and problem s